Code
Read about the Singapore Code of Advertising Practice (SCAP) that advertisers must abide by.
Feedback
To submit a complaint about an advertisement, please click here; to submit a query, please click here.
Advice
What should advertisers do when producing ad copy?
Outreach
We help counsumers and industries understand ad regulation through training and discussions.
ASAS received a total of 218 instances of feedback in 2018. It received the most feedback on beauty-related advertisements, followed by restaurant advertisements.
The Sale of Infant Foods Ethics Committee Singapore (SIFECS) Code Review Committee has introduced the fifth revision to the SIFECS Code, which includes the expansion of the scope from 0-6 months to 0-12 months, the expansion of sponsorship restrictions for healthcare institutions, the introduction of a penalty framework, and the expansion of the infant formula labelling in the Sale of Food Act.
Between May to June 2018, the Consumers Association of Singapore (CASE) received seven complaints* from consumers against Wowmall, an online business (operating overseas), regarding the purchase of a watch that was drastically different from what was advertised online. Separately, the Advertising Standards Authority of Singapore (ASAS) received four feedback on the same matter.