Read about the Singapore Code of Advertising Practice (SCAP) that advertisers must abide by. 



To submit a complaint about an advertisement, please click here; to submit a query, please click here



What should advertisers do when producing ad copy?



We help counsumers and industries understand ad regulation through training and discussions. 

Latest News

Media Release: Food & Beverage advertisements tops ASAS feedback for second straight year

Advertisements by the food and beverage (F&B) and restaurant sectors continued to top the list of most-complained about industries in 2023. The Advertising Standards Authority of Singapore (ASAS) received 40 pieces of feedback on F&B advertisements, the most of any industry in 2023, with restaurants advertisements accounting for the second highest number of feedback with 33 pieces of feedback.

Media Release: ASAS sees jump in feedback on food & beverage, restaurant ads in 2022

Food and beverage advertisements were most complained about industry to ASAS in 2022, with restaurants not far behind.

Media Release: ASAS received 304 pieces of feedback on advertisements in 2021; F&B, Electrical & Electronics top categories of feedback

The Advertising Standards Authority of Singapore received 304 pieces of feedback in 2021, inclusive of advertising advice (4) and consumer-to-business complaints (277), businesses-to-business (17) and feedback from government agencies (6). This represents a drop in complaints from 2020 (428) but a return to the levels that ASAS saw pre-2020.