Code

Singapore Code of Advertising Practice (SCAP) is the guiding principle of ASAS. 

 

Feedback

We handle complaints and queries about advertising practices. To proceed to submit a complaint please click here or to submit a query, please click here

 

Advice

Advertisers should consult the SCAP to ensure compliance when producing advertisements.

 

Outreach

We help Counsumers and Industries understand advertising regulation and provide Training and Discussions. 


Latest News

Media Release: 2020 COVID-19 ad complaints contribute to increase in feedback

The Advertising Standards Authority of Singapore (ASAS) received a total of 428 instances of feedback in 2020. The 19% increase over the 359 received in 2019 was partly attributable to feedback on advertisements for COVID-19-related products and services.

COVID-19 Phase 2 (Heightened Alert) Notice

In line with the measures announced by the Ministerial Task Force on 14 May 2021, the ASAS Secretariat will be working off-site from 17 May to 13 June 2021. As such, the ASAS hotline will be unmanned. Feedback and queries will still be attended to in the meantime. Please write to us using:

The ASAS Secretariat thanks you for your understanding.

ASAS Webinar: REAL INFLUENCE = ETHICAL INFLUENCE

The ASAS invites you to our first-ever webinar, REAL INFLUENCE = ETHICAL INFLUENCE, on ethical social media marketing, supported by IPOS International, IRAS and QED Consulting.

News